A strengths-based culture and strengths-based 

approach is a powerful differentiator that helps 

companies attract top talent, bring out the best 

performance in every employee and create organic 

business growth. 

In a strengths-based culture, leaders, managers 

and employees choose to continually develop 

each person’s potential, resulting in an engaged 

workforce and organic business growth.

Strengths-based organizations integrate strengths 

development into their mission, vision, values and 

processes, as well as into how people work and 

collaborate daily.

It’s a culture in which conversations about strengths 

in the workplace are frequent and productive -- 

shaping people’s mindsets and approaches to work. 

And where decisions are often made based on 

individual or team strengths.